Promoting Responsible Tourism

by digitalhub | Sep 15, 2022

Learn how to promote tourism conserving the natural and cultural heritage.

Let’s start!

First time here?

1) REGISTER or LOGIN to the platform;

2) click on the TAKE COURSE button below;

3) click on lesson 1.1 below and start training.

Module 1: Key Concepts In Responsible Tourism And Heritage Protection

Lessons

Lesson 1.1 – Introduction Lesson 1.2 – Defining Key Concepts Lesson 1.3 – Tourism, Heritage Protection and International Agreements Lesson 1.4 – Integration and global peace

Module 2: Networking For Responsible Cultural Tourism

Lessons

Lesson 2.1 – Introduction Lesson 2.2 – What is a Network Lesson 2.3 – Stakeholder and Resource Mapping Lesson 2.4.1 – Establishing and maintaining responsible cultural tourism networks Lesson 2.4.2 – Evaluating network effectiveness

Module 3: Key Cultural, Historical, Environmental Drivers Of Sustainable Tourism In Iran

Lessons

Lesson 3.1 – Introduction Lesson 3.2 – Key elements characterizing tourism in Iran 1 Lesson 3.3 – Key Elements characterizing tourism in Iran 2 Lesson 3.4 – Mapping cultural heritage resources for responsible Tourism in Khorasan Razavi, Golestan, Bushehr and Hormuzgan 1 Lesson 3.5 – Mapping cultural heritage resources for responsible Tourism in Khorasan Razavi, Golestan, Bushehr and Hormuzgan 2

Module 4: Public Awareness Building For Responsible Cultural Tourism

Lessons

Lesson 4.1 – Introduction Lesson 4.2 – Developing awareness building strategies Lesson 4.3 – Effective COVID sensitive awareness building tools and methodologies Lesson 4.4 – Post COVID-19 Tourism Trends: Planning and Way Forward Lesson 4.5.1 – Destination Management Lesson 4.5.2 – Destination Management Lesson 4.6 – Integrated Strategies for Responsible Tourism Management

Module 5: Participatory Local Development: Designing Responsible Cultural Tourism Policies, Strategies And Plans

Lessons

Lesson 5.1 – Introduction Lesson 5.2 – Principles of Participatory Local Development Lesson 5.3 Road Map for Effective Stakeholder Engagement Lesson 5.4 – Participated Tourism Development Plans: Steps and Approaches

Module 6: Branding And Marketing Responsible Cultural Tourism

Lessons

Lesson 6.1 – Introduction Lesson 6.2 – Developing a Marketing strategy Lesson 6.3 – Building a brand Lesson 6.4 – Tourism marketing Lesson 6.5 – Responsible Tourism Promotion Strategies Lesson 6.6 – Brand communication Lesson 6.7 – Brand impact evaluation

Training for tourism businesses in Iran

Lessons

A – Understanding sustainability and the sustainability trends in travel B – How to become a sustainable tourism business C – Integrating sustainability into businesses D – ICT Tools for Sustainable Tourism E – How to create a Tour Package F – The supply chain of a Tour Package

English